Our Mission & Model

Our Not-for-Profit Pricing Model

As our way of recognizing your commitment as an Antimicrobial Ambassador, we ensure the merchandise in our shop has no retail markup. We intentionally operate at base operational cost so you receive the lowest possible prices.

100% of our net proceeds are then directed toward supporting antimicrobial stewardship efforts in low- and middle-income countries. This surplus is generated in two ways:

1) The small difference from rounding up to a whole dollar amount, and

2) Efficiencies like bulk-discounts on multi-item orders.

WAAW 2024 Campaign Impact

Thanks to your support, all net proceeds from the WAAW 2024 campaign were directed towards the Marjorie Bash Foundation. This funding helped maintain Abia State's infectious disease guidelines on Firstline.

"We’re excited to introduce it to our new pharmacy technician and community health worker graduates. We look forward to continuing our partnership with Firstline as we update content and expand our stewardship efforts."

⸺Dr. Kelechi Eguzo
President, Marjorie Bash College of Health Sciences and Technology
Aba - Nigeria